We identified gaps and developed a user-friendly app for kids and parents to track and manage their shared financial relationships.
Workshops: We conducted market research to analyse strengths, weaknesses, and opportunities in children's banking. User interviews with parents and kids helped us understand their needs and expectations.
Research synthesis: Insights from our research shaped a product strategy, which was reviewed and approved by senior management to ensure alignment with business goals.
Product development: We prioritized MVP features for a quick launch, mapped key user journeys, and built service blueprints for complex processes like onboarding.
Core Capabilities
Digital Transformations
Experience Crafters